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📊 Statistics

22 items across 13 going-global columns

All🛒 Cross-border E-commerce🎮 Games Global📱 Apps & Mobile🎬 Short Video & Social✨ Brand Globalization🔋 Smart Hardware & New Energy🌏 Country & Regional Markets🚢 Logistics & Supply Chain💳 Payments & Fintech⚖️ Policy & Compliance🤖 AI & Digital Economy📈 Trade Data🏆 Rankings & Insights
Indonesia · Average Engagement Rate: 5.8 %Brazil · Average Engagement Rate: 4.7 %India · Average Engagement Rate: 4.2 %UK · Average Engagement Rate: 3.8 %US · Average Engagement Rate: 3.2 %
StatisticsShort Video & Social

2024 TikTok Creator Marketing: Top 5 Markets by Average Engagement Rate

行业估算 / Industry Estimates2026-06-28
2021 · Market Size: 50 Billion USD2022 · Market Size: 80 Billion USD2023 · Market Size: 120 Billion USD2024 · Market Size: 180 Billion USD2025 · Market Size: 250 Billion USD
StatisticsShort Video & Social

Annual Comparison of China's Cross-border Creator Marketing Market Size (2021-2025)

行业估算2026-07-23
Southeast Asia: 30 % (30%)North America: 25 % (25%)Europe: 20 % (20%)Latin America: 15 % (15%)Middle East & Africa: 10 % (10%)
StatisticsShort Video & Social

Regional Share Breakdown of Chinese Short Video & Social Media Content Localization in 2024

行业报告/估算2026-07-23
2020 · Market Size (USD Billion): 80 USD Billion2021 · Market Size (USD Billion): 110 USD Billion2022 · Market Size (USD Billion): 150 USD Billion2023 · Market Size (USD Billion): 190 USD Billion2024 · Market Size (USD Billion): 240 USD Billion
StatisticsShort Video & Social

Annual Comparison of Global Creator Marketing Market Size 2020-2024

行业估算 / Industry Estimates2026-06-26
North America: 30 % (30%)Europe: 25 % (25%)Asia-Pacific: 35 % (35%)Latin America: 7 % (7%)Middle East & Africa: 3 % (3%)
StatisticsShort Video & Social

2024 Global Creator Marketing Market Regional Breakdown: Asia-Pacific Leads with 35% Share

行业估算（基于Influencer Marketing Hub, eMarketer等）2026-06-25
2018 · Global Creator Marketing Market Size (USD Billion): 5 USD Billion2019 · Global Creator Marketing Market Size (USD Billion): 6.5 USD Billion2020 · Global Creator Marketing Market Size (USD Billion): 8 USD Billion2021 · Global Creator Marketing Market Size (USD Billion): 11 USD Billion2022 · Global Creator Marketing Market Size (USD Billion): 15 USD Billion2023 · Global Creator Marketing Market Size (USD Billion): 21 USD Billion
StatisticsShort Video & Social

Global Creator Marketing Market: Explosive Growth from $5B to $21B over 6 Years (2018–2023)

综合eMarketer / Influencer Marketing Hub / 行业估算2026-06-24
TikTok Shop · GMV (Billion USD): 4.4 Billion USDShopee Live · GMV (Billion USD): 3.2 Billion USDLazLive · GMV (Billion USD): 1.8 Billion USDAmazon Live · GMV (Billion USD): 1.2 Billion USDYouTube Shopping · GMV (Billion USD): 0.9 Billion USD
StatisticsShort Video & Social

2023 Global Major Live Commerce Platforms GMV Ranking

行业估算2026-06-21
2020 · Market Size (USD Bn): 600 USD Bn2021 · Market Size (USD Bn): 1,100 USD Bn2022 · Market Size (USD Bn): 1,800 USD Bn2023 · Market Size (USD Bn): 2,600 USD Bn2024 · Market Size (USD Bn): 3,500 USD Bn
StatisticsShort Video & Social

Global Live Commerce Market Size Annual Comparison (2020-2024)

行业估算2026-06-19
China: 3,600 Billion USD (72%)Southeast Asia: 400 Billion USD (8%)North America: 300 Billion USD (6%)Europe: 200 Billion USD (4%)Other Regions: 500 Billion USD (10%)
StatisticsShort Video & Social

Regional Breakdown of Global Live Commerce Market Size in 2023

行业估算（基于eMarketer、Frost & Sullivan等报告）2026-06-18
2018 · Market Size (100M RMB): 1,400 100M RMB2019 · Market Size (100M RMB): 4,500 100M RMB2020 · Market Size (100M RMB): 9,700 100M RMB2021 · Market Size (100M RMB): 12,000 100M RMB2022 · Market Size (100M RMB): 15,000 100M RMB2023 · Market Size (100M RMB): 19,000 100M RMB
StatisticsShort Video & Social

Growth Trend of China's Live Commerce Market Size (2018-2023)

艾瑞咨询 / 行业估算2026-06-17
TikTok · Local-Language Video Share (%): 78 %YouTube Shorts · Local-Language Video Share (%): 65 %Likee · Local-Language Video Share (%): 62 %SnackVideo · Local-Language Video Share (%): 58 %Instagram Reels · Local-Language Video Share (%): 55 %
StatisticsShort Video & Social

Comparison of Localized Content Share Among Short Video Platforms in Southeast Asia 2024

行业估算2026-06-14
2020 · Revenue (Billion USD): 50 Billion USD2021 · Revenue (Billion USD): 80 Billion USD2022 · Revenue (Billion USD): 120 Billion USD2023 · Revenue (Billion USD): 160 Billion USD2024 · Revenue (Billion USD): 200 Billion USD
StatisticsShort Video & Social

Overseas Localized Content Revenue of Chinese Short Video Platforms, 2020-2024

行业估算 / Industry Estimates2026-06-12
Southeast Asia: 40 % (40%)South Asia: 20 % (20%)Middle East & Africa: 15 % (15%)Latin America: 10 % (10%)Other Regions: 15 % (15%)
StatisticsShort Video & Social

Regional Distribution of Content Localization Investment by Chinese Short Video & Social Media Enterprises in 2025: Southeast Asia Accounts for 40%

行业估算综合多家第三方机构2026-06-11
2018 · Market Size (USD Billion): 20 USD Billion2019 · Market Size (USD Billion): 28 USD Billion2020 · Market Size (USD Billion): 35 USD Billion2021 · Market Size (USD Billion): 45 USD Billion2022 · Market Size (USD Billion): 55 USD Billion2023 · Market Size (USD Billion): 70 USD Billion
StatisticsShort Video & Social

Content Localization Market Grows 250% in 6 Years: Key Driver for Short Video Going Global

Grand View Research / 行业估算2026-06-10
Facebook · MAU (Billions): 30 BillionsYouTube · MAU (Billions): 25 BillionsWhatsApp · MAU (Billions): 20 BillionsTikTok · MAU (Billions): 18.8 BillionsWeChat · MAU (Billions): 17.5 BillionsInstagram · MAU (Billions): 16 BillionsFacebook Messenger · MAU (Billions): 10 BillionsTelegram · MAU (Billions): 9 BillionsSnapchat · MAU (Billions): 8 BillionsDouyin · MAU (Billions): 7.5 Billions
StatisticsShort Video & Social

2024 Global Social Platform MAU Ranking: TikTok Surpasses WeChat to Rank Fourth

Industry estimates / DataReportal2026-06-08
2019 · Global Social Media Ad Spend (Billion USD): 80 Billion USD2020 · Global Social Media Ad Spend (Billion USD): 90 Billion USD2021 · Global Social Media Ad Spend (Billion USD): 115 Billion USD2022 · Global Social Media Ad Spend (Billion USD): 130 Billion USD2023 · Global Social Media Ad Spend (Billion USD): 150 Billion USD
StatisticsShort Video & Social

Annual Comparison of Overseas Social Media Ad Market Size (2019-2023)

eMarketer / Statista / 行业估算2026-06-06
Asia-Pacific: 50 % (50%)North America: 10 % (10%)Europe: 15 % (15%)Latin America: 12 % (12%)Middle East & Africa: 13 % (13%)
StatisticsShort Video & Social

Global Social Media User Regional Distribution 2023: Asia-Pacific Dominates, Chinese Enterprises Eye Diverse Markets

We Are Social / Statista 行业估算2026-06-05
2019 · TikTok Global MAU (100M): 6.8 100M2020 · TikTok Global MAU (100M): 8.5 100M2021 · TikTok Global MAU (100M): 10 100M2022 · TikTok Global MAU (100M): 12 100M2023 · TikTok Global MAU (100M): 15 100M2024 · TikTok Global MAU (100M): 17 100M
StatisticsShort Video & Social

TikTok Global MAU Growth Trend Over the Last 6 Years (2019-2024)

行业估算 / 公开报告综合2026-06-04
United States · Consumer Spending: 60 USD BillionJapan · Consumer Spending: 8.5 USD BillionUnited Kingdom · Consumer Spending: 5.2 USD BillionGermany · Consumer Spending: 4.1 USD BillionSaudi Arabia · Consumer Spending: 3.8 USD BillionCanada · Consumer Spending: 3.2 USD BillionAustralia · Consumer Spending: 2.9 USD BillionFrance · Consumer Spending: 2.6 USD BillionSouth Korea · Consumer Spending: 2.3 USD BillionThailand · Consumer Spending: 2 USD Billion
StatisticsShort Video & Social

Top 10 Countries by TikTok Consumer Spending in 2023

Sensor Tower / 行业估算2026-06-01
2020 · Global Ad Revenue: 1.9 Billion USD2021 · Global Ad Revenue: 4.6 Billion USD2022 · Global Ad Revenue: 9.4 Billion USD2023 · Global Ad Revenue: 14.4 Billion USD
StatisticsShort Video & Social

TikTok's Global Ad Revenue Soars: From $1.9B in 2020 to $14.4B in 2023

Sensor Tower, Insider Intelligence / 行业估算2026-05-30
Southeast Asia: 35 % (35%)North America: 20 % (20%)Europe: 18 % (18%)Latin America: 12 % (12%)Middle East & Africa: 10 % (10%)Others: 5 % (5%)
StatisticsShort Video & Social

Regional Distribution of TikTok Global Users in 2023

DataReportal / 行业估算2026-05-29
2018 · MAU (100M): 2.5 100M2019 · MAU (100M): 5 100M2020 · MAU (100M): 8 100M2021 · MAU (100M): 10 100M2022 · MAU (100M): 13 100M2023 · MAU (100M): 16 100M
StatisticsShort Video & Social

TikTok's Six-Year Growth: From 250M to 1.6B Monthly Active Users

Sensor Tower / 行业估算2026-05-28