📑 Reports
4 items across 13 going-global columns
In-Depth Analysis of ASO for Chinese App Going Global 2024: Status, Drivers, Challenges, and Strategic Recommendations
Based on public data and industry estimates, this report provides a comprehensive analysis of the current landscape of ASO for Chinese apps going global, examines drivers such as fading traffic dividends and algorithm evolution, highlights challenges like homogenized competition and compliance risks, and offers strategic recommendations grounded in branding, localization, and data-driven approaches.
2025 Deep Dive on Chinese Online Services Going Global: Status, Drivers, Challenges and Recommendations
This report analyzes the status, growth drivers, key challenges and recommendations for Chinese online services (e.g., SaaS, cloud) going global, based on public data and industry estimates.
2024 In-depth Analysis of Chinese Social App Going Global: Status, Drivers, Challenges, and Recommendations
This report provides an in-depth analysis of the current state of Chinese social app going global, exploring growth drivers, challenges, and strategic recommendations.
2024 In-Depth Analysis of Chinese Utility Apps Going Global: Opportunities and Challenges Coexist
Chinese utility apps dominate global downloads but generate low revenue, facing privacy compliance, homogenization, and rising costs, requiring a shift to subscription and branding.