Short Video & Social
36TikTok, creator marketing, live commerce and content-localization data for overseas reach.
2024 Global Social Platform MAU Ranking: TikTok Surpasses WeChat to Rank Fourth

2025 In-Depth Analysis of Overseas Social Media Platforms: Status, Drivers, Challenges, and Recommendations for Chinese Enterprises Going Global
This report analyzes the competitive landscape, user growth drivers, compliance and content ecosystem challenges of major overseas social media platforms (TikTok, Instagram, YouTube, etc.), and offers platform selection and operational strategy recommendations for Chinese enterprises expanding globally.
Annual Comparison of Overseas Social Media Ad Market Size (2019-2023)
Global Social Media User Regional Distribution 2023: Asia-Pacific Dominates, Chinese Enterprises Eye Diverse Markets
TikTok Global MAU Growth Trend Over the Last 6 Years (2019-2024)

TikTok Multi-Market User Age Distribution Infographic (2024 Estimates)
Based on public data and industry estimates, this infographic compares TikTok's user age distribution across major global markets, highlighting regional differences in user structure.

TikTok Global MAU Outlook 2024-2026: Slowing Growth but Rising Engagement
Due to regulatory uncertainties and intensifying competition, TikTok's global MAU growth is expected to slow from 12% in 2024 to 7% in 2026, while average daily time spent continues to rise, sustaining strong monetization potential.
Top 10 Countries by TikTok Consumer Spending in 2023

2024 In-Depth Report on TikTok Going Global: Status, Drivers, Challenges, and Recommendations
This report analyzes TikTok's global user base, e-commerce and ad revenue status, growth drivers, challenges such as regulation, competition, and localization, and offers recommendations for Chinese companies going overseas: prioritize compliance, localize content, and diversify platform strategies.