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TikTok Shop” — 7 results

Multi-Market Comparison: TikTok Shop Global GMV Composition Analysis (2024 Estimate)
InfographicsCross-border E-commerce

This infographic compares the GMV category composition of TikTok Shop across five markets: US, UK, Indonesia, Thailand, and Vietnam, highlighting Southeast Asia's dominance and regional consumption differences.

2026-07-01
Indonesia · GMV (US$ billion): 50 US$ billionThailand · GMV (US$ billion): 20 US$ billionVietnam · GMV (US$ billion): 15 US$ billionMalaysia · GMV (US$ billion): 10 US$ billionPhilippines · GMV (US$ billion): 8 US$ billion
StatisticsCross-border E-commerce
行业估算 / Industry Estimate2026-06-30
2022 · Global GMV (USD billion): 4.4 USD billion2023 · Global GMV (USD billion): 20 USD billion2024 · Global GMV (USD billion): 35 USD billion
StatisticsCross-border E-commerce
行业估算 / 公开报道2026-06-29
Southeast Asia: 65 % (65%)United States: 20 % (20%)Europe: 10 % (10%)Others: 5 % (5%)
StatisticsCross-border E-commerce
行业估算综合公开报道(The Information、晚点LatePost等)2026-06-28
2020 · Global GMV (billion USD): 0.1 billion USD2021 · Global GMV (billion USD): 0.6 billion USD2022 · Global GMV (billion USD): 4.4 billion USD2023 · Global GMV (billion USD): 20 billion USD2024 · Global GMV (billion USD): 50 billion USD2025E · Global GMV (billion USD): 70 billion USD
StatisticsCross-border E-commerce
行业估算 / Industry estimates2026-06-27
TikTok Shop · GMV (Billion USD): 4.4 Billion USDShopee Live · GMV (Billion USD): 3.2 Billion USDLazLive · GMV (Billion USD): 1.8 Billion USDAmazon Live · GMV (Billion USD): 1.2 Billion USDYouTube Shopping · GMV (Billion USD): 0.9 Billion USD
StatisticsShort Video & Social
行业估算2026-06-21
2025 In-Depth Report on Live Commerce Going Global: Status, Drivers, and Strategic Recommendations
ReportsShort Video & Social

Based on public data and industry estimates, this report analyzes the current scale, key drivers, major challenges of Chinese live commerce going global in 2025, and offers actionable recommendations.

2026-06-20