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“海外营销” — 6 results

Market OutlookBrand Globalization
China Overseas Enterprises Marketing Spend Forecast (2024-2026)
Over the next two years, total overseas marketing spending by Chinese companies is expected to grow steadily, with digital channels increasing share, though pace may slow due to global economic uncertainty.
2026-04-14
StatisticsBrand Globalization
Top 10 Chinese Global Brands by Overseas Social Media Followers in 2024
行业估算 / 各平台公开数据2026-04-13

ReportsBrand Globalization
2025 In-depth Report on Chinese Enterprises' Overseas Marketing: Status, Drivers, Challenges, and Recommendations
This report systematically reviews the current landscape of overseas marketing for Chinese enterprises, analyzes the dual drivers of globalization and digitalization, identifies key challenges such as cultural adaptation and data compliance, and offers actionable recommendations.
2026-04-12
StatisticsBrand Globalization
Annual Comparison of China's Cross-Border E-Commerce Exports (2019–2023)
海关总署 / 行业估算2026-04-11
StatisticsBrand Globalization
Structure of Overseas Marketing Channel Spending for Chinese Enterprises Going Global in 2024
行业估算 / 公开报告综合2026-04-10
StatisticsBrand Globalization
Chinese Cross-border E-commerce Brand Overseas Marketing Spend Quadrupled in 6 Years (2018-2023)
行业估算 / Statista2026-04-09