Quarterly Revenue Distribution of Chinese SLG Games Overseas (2024)

Overview

In 2024, total revenue from Chinese SLG (strategy) games in overseas markets showed steady growth, accumulating over $4 billion across four quarters. This infographic uses a stacked bar chart to display quarterly revenue distribution across four core markets (US, Japan, South Korea, Europe), directly illustrating each market’s contribution and trends.

Market Performance

• US Market: Full-year revenue of approximately $920 million, the highest share but declining quarterly (Q1 50% → Q4 48%), indicating intensifying competition.
• Japan Market: Revenue steadily increased from $100 million in Q1 to $130 million in Q4, with share rising from 25% to 26%.
• South Korea Market: Revenue stable in the $50–65 million range, representing about 13%.
• Europe Market: Revenue grew from $40 million to $55 million, accounting for about 11%.

Trend Analysis

• Overall Growth: Total quarterly revenue rose from $400 million to $510 million, with sequential growth of roughly 5–7%.
• Market Diversification: Decreasing reliance on the US, while Japan and Europe accelerated, reflecting successful localization by Chinese SLG developers.
• Competitive Landscape: The South Korean market is nearing saturation, while Japan and Europe still offer room for expansion.

Data Source

Chart data is based on public financial reports and industry estimates from third-party platforms (e.g., Sensor Tower, App Annie), for reference only.